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Suppose that two competing firms, A and B, produce a homogeneous good. Both firms have a marginal cost of MC = \(50. Describe what would happen to output and price in each of the following situations if the firms are at (i) Cournot equilibrium, (ii) collusive equilibrium, and (iii) Bertrand equilibrium.

(a) Because Firm A must increase wages, its MC increases to \)80.

(b) The marginal cost of both firms increases.

(c) The demand curve shifts to the right.

Short Answer

Expert verified

(a) The market output will reduce, and the price will increase in Cournot equilibrium.

In Collusive equilibrium, the market output and price will remain the same.

In Bertrand equilibrium, the market output will fall, and the market price will increase.

(b) The market output will reduce, and the price will increase in Cournot equilibrium.

In Collusive equilibrium, the market output will fall, and the price will increase.

In Bertrand equilibrium, the market output will fall, and the market price will increase.

(c) The market output will increase, and the price will rise in Cournot equilibrium.

In Collusive equilibrium, the market output will increase, and the price will increase.

In Bertrand equilibrium, the market output will increase, and the market price will not change.

Step by step solution

01

Explanation for part (a)

In Cournot equilibrium, the reaction curve of firm 1 will shift inward; thus, the output will fall, and firm B will produce more,taking some share of firm A. Thus, the total market output will fall, and the price in the market will increase.

In Collusive equilibrium, as the marginal cost of firm A increases, firm A will produce zero, and all the output will produce by firm B; hence, there will be no change in market output and price.

In Bertrand equilibrium, the price is equal to price; thus, firm A price will increase, and firm B will sell at a price lower than firm A; thus, taking all the output of firm A. Hence, with the price rise, market output falls.

02

Explanation for part (b)

In Cournot equilibrium, after the increase in marginal cost, the firm's output will fall; thus, total output will fall, and the market price will increase.

In Collusive equilibrium, the market output will fall, and the price will increase as the marginal cost increases.

In Bertrand equilibrium, as the marginal cost increases, the price increases; thus, the output will fall.

03

Explanation for part (c)

After the rightward shift in the demand curve, the output produced by both firms will increase; thus, the total output will increase, and the price increases in Cournot equilibrium.

In Collusive equilibrium, the marginal revenue increases with demand; thus, both output and price will also increase.

In Bertrand equilibrium, the rise in demand will increase total output, but the marginal cost does not change; thus, the market price will not change.

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Most popular questions from this chapter

Elizabeth Airlines (EA) flies only one route: Chicagoโ€“Honolulu. The demand for each flight is Q = 500 - P. EAโ€™s cost of running each flight is \(30,000 plus \)100 per passenger.

  1. What is the profit-maximizing price that EA will charge? How many people will be on each flight? What is EAโ€™s profit for each flight?
  2. EA learns that the fixed costs per flight are in fact \(41,000 instead of \)30,000. Will the airline stay in business for long? Illustrate your answer using a graph of the demand curve that EA faces, EAโ€™s average cost curve when fixed costs are \(30,000, and EAโ€™s average cost curve when fixed costs are \)41,000.
  3. Wait! EA finds out that two different types of people fly to Honolulu. Type A consists of business people with a demand of QA = 260 - 0.4P. Type B consists of students whose total demand is QB = 240 - 0.6P. Because the students are easy to spot, EA decides to charge them different prices. Graph each of these demand curves and their horizontal sum. What price does EA charge the students? What price does it charge other customers? How many of each type are on each flight?
  4. What would EAโ€™s profit be for each flight? Would the airline stay in business? Calculate the consumer surplus of each consumer group. What is the total consumer surplus?
  5. Before EA started price discriminating, how much consumer surplus was the Type A demand getting from air travel to Honolulu? Type B? Why did total consumer surplus decline with price discrimination, even though total quantity sold remained unchanged?

Suppose that BMW can produce any quantity of cars at a constant marginal cost equal to \(20,000 and a fixed cost of \)10 billion. You are asked to advise the CEO as to what prices and quantities BMW should set for sales in Europe and in the United States. The demand for BMWs in each market is given by

QE = 4,000,000 - 100PE

and

QU = 1,000,000 - 20PU

where the subscript E denotes Europe, the subscript U denotes the United States. Assume that BMW can restrict U.S. sales to authorized BMW dealers only.

  1. What quantity of BMWs should the firm sell in each market, and what should the price be in each market? What should the total profit be?
  2. If BMW were forced to charge the same price in each market, what would be the quantity sold in each market, the equilibrium price, and the companyโ€™s profit?

Salโ€™s satellite company broadcasts TV to subscribers in Los Angeles and New York. The demand functions for each of these two groups are

QNY = 60 - 0.25PNY

QLA = 100 - 0.50PLA

where Q is in thousands of subscriptions per year and P is the subscription price per year. The cost of providing Q units of service is given by

C = 1000 + 40Q

where Q = QNY + QLA.

  1. What are the profit-maximizing prices and quantities for the New York and Los Angeles markets?
  2. As a consequence of a new satellite that the Pentagon recently deployed, people in Los Angeles receive Salโ€™s New York broadcasts and people in New York receive Salโ€™s Los Angeles broadcasts. As a result, anyone in New York or Los Angeles can receive Salโ€™s broadcasts by subscribing in either city. Thus Sal can charge only a single price. What price should he charge, and what quantities will he sell in New York and Los Angeles?
  3. In which of the above situations, (a) or (b), is Sal better off? In terms of consumer surplus, which situation do people in New York prefer and which do people in Los Angeles prefer? Why?

You are selling two goods, 1 and 2, to a market consisting of three consumers with reservation prices as follows:

RESERVATION PRICE (\()

CONSUMER FOR 1 FOR 2

A 20 100

B 60 60

C 100 20

The unit cost of each product is \)30.

a. Compute the optimal prices and profits for (i) selling the goods separately, (ii) pure bundling, and (iii) mixed bundling.

b. Which strategy would be most profitable? Why?

If the demand for drive-in movies is more elastic for couples than for single individuals, it will be optimal for theaters to charge one admission fee for the driver of the car and an extra fee for passengers. True or false? Explain.

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