Purchasing power refers to the value of currency expressed in terms of the amount of goods or services that one unit of money can buy. When prices are stable, your purchasing power remains consistent. However, when inflation occurs, the cost of goods and services generally rises.
Higher prices can reduce your purchasing power, meaning you'll get less with the same amount of money. For example, if your nominal income increases by 5% but prices increase by 10%, you can actually buy fewer goods and services than before.
- Purchasing power is directly affected by the rate of inflation.
- Even if your income rises, your ability to buy goods and services could decrease if inflation outpaces income growth.
Understanding purchasing power helps in evaluating the real improvement in your financial condition.