Productive efficiency occurs when a firm produces at the lowest possible cost, using the least amount of resources. In ideal cases, this is achieved at the lowest point on the average total cost (ATC) curve. However, in a monopolistically competitive market, firms are rarely productively efficient.
Firms in such markets often operate on a point of their ATC curve higher than the minimum. This inefficiency is a direct consequence of product differentiation.
With each firm offering slightly different products, they have less pressure to minimize costs because consumers may still opt for their product even if priced higher.
- Cost and Price: Product differentiation lessens the need to compete purely on price.
- Scale of Production: Firms do not typically operate at the lowest cost per unit due to smaller scales of production.
- Resource Allocation:** This inefficiency leads to suboptimal resource allocation across the market.
Without the push to minimize costs, resource usage drifts away from what's considered efficient in a perfect competition scenario.