At all pH values, Acetophenone is neutral and its retention remains unaffected by pH.
In case of Salicylic acid, a neutral molecule HA can be expected. The expected neutral molecule HA might have certain affinity for thenon-polar stationary phase and the ionmight have little affinity forSalicylic acid is mostly HA below pH 2.97 and above pH is likely showsAt pH =3 there is 1: 1 ratio mixture of HA andthat is soberly retained on the non-polar column. At pH5 and 7 , maximum of molecules (more than 99% ) showshence the retention is weak(retention factor is small).

Nicotine in its ionic form is subjected to have less affinity for non-polar stationary phase and the neutral molecule shows affinity to certain extent.
Considering Nicotine as B, the form B is most preferable at aboveis most likely between pH3.15 and7.85
is most preferable at below 3.15pH
B doesn't become appreciable till pH is approximately equal to 7 , hence the retention factor is less below pH 7 and raise at pH7.