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Question: What is trend analysis, and how does it differ from horizontal analysis?

Short Answer

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Answer

Trend analysis is done by the companies to see the directions in which their business is going.

Both the analysis, i.e., trend and horizontal are almost similar.

Step by step solution

01

Meaning of Trend Analysis 

Trend analysis is a method ortechnique that helps the business to understand thedirection of the business entityby comparing it with the historical trends. For example, how the sales changed over the past six years?

02

Difference between Trend and Horizontal Analysis 

A company can use both these trend analysis and horizontal analysis to analyze the different things of the company as both these two analyses are almost similar.

Horizontal analysis helps to analyze and compare the items of the financial statements of the current year with the previous years by calculating the percent change.

On the other hand, trend analysis shows the trend of a particular item that it is an upward or a downward trend in the net sales of the business for a longer period.

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Most popular questions from this chapter

Consider the data for Klein Department Stores presented in Problem P15-24A.

Requirements

1.Prepare a common-size income statement and balance sheet for Klein. The first column of each statement should present Kleinโ€™s common-size statement, and the second column, the industry averages.

2.For the profitability analysis, compute Kleinโ€™s

  1. gross profit percentage and
  2. profit margin ratio. Compare these figures with the industry averages. Is Kleinโ€™s profit performance better or worse than the industry average?

3.For the analysis of financial position, compute Kleinโ€™s

  1. current ratio and
  2. debt to equity ratio. Compare these ratios with the industry averages.

Assume the current ratio industry average is 1.47, and the debt-to-equity industry average is 1.83. Is Kleinโ€™s financial position better or worse than the industry averages?

The following data are adapted from the financial statements of Bridgetโ€™s Shops, Inc.:

Total Current Assets $ 1,216,000

Accumulated Depreciation 2,000,000

Total Liabilities 1,540,000

Preferred Stock 0

Debt Ratio 55%

Current Ratio 1.60

Prepare Bridgetโ€™s condensed balance sheet as of December 31, 2018.

Match the different parts of the annual report with the appropriate description.

1..Includes the income statement, balance sheet, statement of stockholdersโ€™ equity, and statement of cash flows

a. Notes to financial statements

2. Attests to the fairness of the presentation of the financial statements.

b. Report of independent registered public accounting firm

3. Includes a summary of significant accounting policies and explanations of specific items on the financial statements.

c. Managementโ€™s discussion and analysis of financial condition and results of operations (MD&A)

4. Is written by the company to help investors understand the results of operations and the financial condition of the company.

d. Financial statements

Evaluating current ratio

Requirements

1. Compute Accelโ€™s Companiesโ€™ current ratio at May 31, 2018 and 2017.

2. Did Accelโ€™s Companiesโ€™ current ratio improve, deteriorate, or hold steady during 2018?

Briefly describe the ratios that can be used to evaluate a companyโ€™s ability to pay long-term debt.

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